Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

Friday, 18 April 2008

Search Engine Optimisation (SEO) Tools

I thought I'd share with you a few tools that I use when going about my day-to-day search engine optimisation (SEO) business.

This tool tells you how your website ranks in a variation of Google data centres. Usually, if your ranking results differ through the data centres then this means that indexing is usually taking place.

Link popularity is important because it is a major factor used by search engines to determine a website's position in the search results. 

This tool will automatically check the Google page rank of any website.

This tool will query Google's various data centers to check for any changes in PageRank values for a given URL. Usually all data centers will output the same, but if queried during an update, you might get a glimpse of any upcoming changes in your chosen URL's PageRank value.

A website’s age is one of the major factors used to rank it in the search engines. Use this tool to find the age of any domain, including your competitors’ or ones you might want to purchase. Older domains may get a slight edge in search engine rankings.

I hope these tools prove useful.



Thursday, 10 May 2007

Mission Beach Information Station

I'd like to take this opportunity to thank the Mission Beach Information Station for being my first client in the area. Historically, the businesses of Mission Beach have had a rough ride when trying to get any web development done and the support they have received has been atrocious. So, when I breezed into town and Kerrie and Steve took a punt on me they were risking a lot. I supposed it helped that I'd been working for the last 14 years on trading floors with the most demanding punters of the lot but still, they took a risk.

Well, that risk has paid off for them. Their site is now newly designed and stable, they can update it in-house through their content management system, they have a real-time Mission Beach accommodation booking facility, they are receiving extra revenue from various ideas that we came up with and, more importantly, we're gradually moving them up the ladder in Google. Search engine optimisation is probably the most important part of getting your site noticed - unfortunately, it takes time for your changes to take effect. Google has an awful lot of web pages to reindex - the whole world in fact - so you have to be patient and trust in the guy doing your SEO.

There are some more changes in the pipeline for the Mission Beach Information Station that will make the website stand out from the rest so keep your eyes on it. Kerrie and Steve are on a mission!